MarketingSherpa is a research institute specializing in tracking what works in all aspects of marketing.
June 13, 2019
June 6, 2019
May 23, 2019 — Seven simple (yet powerful) value proposition discovery steps are outlined in this FREE 20-page report
May 9, 2019 — See the most popular charts from 20 years of data journalism. Read on for data about ecommerce conversion rates, channel preference, average gross margins and more.
May 2, 2019 — 26 subscription experiments conducted with B2B/B2C companies to help them learn about their customers and improve conversion rates. View the treatments and results to inspire your own test ideas
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Mobile Marketing Technology: Insights from Chief Research Officer of G2 Crowd based on 18.6 million data points
Landing Page Optimization: Original MarketingSherpa Landing Page Handbook now available for free download
MarketingSherpa Podcast Episode #5: Ten things you should think about before you do your next website redesign
7 Steps to Discovering Your Essential Value Proposition with Simple A/B Tests